We tested DALL·E 2 (an AI-powered image generator) this week to see how well it understands what surf wax and surfboard traction look like. It didn't understand specific surf gear requests like this, as you can see with this result for "surf traction":
Looks more like a disfigured single fin (on the deck!) in a traction-padded room. Might be a little painful to sit down or paddle out. Haha!
After several attempts to get a semi-realistic image of a surfer waxing a surfboard or a more accurate depiction of traction on the tail end of a board, we gave up and moved on to more general surf imagery.
Prompts like a "riding a big wave against a vibrant sunset" and other similar requests, yielded a few beautifully unique surf images. However requesting a "tube/barrel" or "air/aerial" can push it to return some fun results that defy the laws of gravity and hydrodynamics.
DALL·E 2 generally defaults to a digital art style. But you can request any art style. How about some kooks surfing in the style of line art?
Or stain glass of a surfer and their board.
Or how about a surf image drawn from markers...
But when we turned to pop art, we got a half-blind man that looks like a combination of Clay Marzo, Mason Ho and Griffin Colapinto. Yeah? Might be our favorite.
With all this "surf art", we went straight to ChatGPT to write an AI-powered article for us. If robots are going to make images for us, they might as well talk about how they fared in their attempt. Here's the prompt we gave it, and the eerily believable response:
"Write an article in a relaxed tone that explains using DALL-E to create surf images, attempting to generate images of surf traction and waxing a surfboard but not satisfied with the results."
=== ChatGPT's response ===
Hey there, fellow surf enthusiasts! Are you tired of the same old surf images and looking for ways to spice things up? Well, look no further because today we're going to talk about using an amazing AI tool - DALL-E - to create some awesome surf images.
Now, I must admit, I was pretty skeptical at first. I mean, how could an AI generate images of something as dynamic and fluid as surfing? But I decided to give it a shot and see what kind of magic DALL-E could conjure up.
I started off by giving DALL-E a simple prompt - "surf traction". I was hoping for an image of a surfer carving up a wave with some sick traction, but the results were... well, let's just say they were less than satisfactory. DALL-E generated an image of a tire with some weird surf-themed designs on it. Not exactly what I was going for.
Undeterred, I decided to try again, this time with the prompt "waxing a surfboard". I was hoping for an image of a surfer carefully waxing their board, getting it ready for a session. But once again, the results were not quite what I was hoping for. DALL-E generated an image of a person holding a giant candle, with a surfboard in the background. Not exactly what I had in mind.
But here's the thing - even though the results weren't exactly what I was hoping for, they were still pretty cool. The images that DALL-E generated were unique and interesting, and they got me thinking about surfing in a different way. Maybe the AI's interpretation of surf traction and waxing a surfboard was different from mine, but that's okay. It's all part of the creative process.
And that's the beauty of using AI tools like DALL-E. They can help spark your creativity and get you thinking about things in a different way. Sure, the results might not always be exactly what you were hoping for, but that's okay. Embrace the unexpected and see where it takes you.
So, if you're looking for a way to create some unique and interesting surf images, give DALL-E a try. Who knows, you might just be pleasantly surprised by what it comes up with. And even if the results aren't exactly what you were hoping for, they might just inspire you to create something even better. Happy surfing!
=== End ChatGPT ===
We have nothing more to say! The bot covered it all.
]]>Our first feature film release is STEPPING GROUNDS, a 6-minute film of Jordy Collins and Kieran Anderson on a cold-water strike mission to the Pacific Northwest. Their mission was a success -- reconnect with old friends and surf epic waves. You'll see some incredible footage of them stepping off into big green barrels amidst a wild coastline and breathtaking vistas.
In addition to our feature surf films, we will also be releasing shorts of our team members and friends. Here are a few of Jordy Collins and Jake Maki to get things started:
First up, the Traction 20 Tee is an homage to 20 years of making surf wax and traction. Something to celebrate those early days in San Diego and all the stoked customers along the way. Find it in sky blue and olive green.
The Superior Wax Tee graphic doesn't need much of an introduction. You've seen it many times before. Your wax may not always look perfect, but it can perform perfectly. You'll wear it out like you do your wax.
Last week, he grabbed a pile of Famous cold water wax, lots of wetsuit rubber, some extra long leashes, and fellow Famous family-member Kieran Anderson. They headed north of California to hunt down some pre-season slabs. You could say the hunt was a success -- the boys scored! We saved the good surf clips for a forthcoming edit. Meantime, enjoy a little tease.
The waves were pumping. Jordy and Kieran took turns whipping each other into green-room tubes all day long. And the next day. And the next. There was only a little time left for some insiders like this one...
Stay tuned for the full surf trip edit. ]]>
Photos: @dollywooddollywood
As a soulful pool skater and all-around skate legend, Steven brings some stylish energy to the ocean. Ryder is following in his sandy footsteps, eager to surf and skate pools with his pops. Enjoy a few recent shots testing the Segway traction pad.
Ryder nailing a li-line floater on a different day...
Thousands of summer-stoked humans descended on Moonlight Beach, Encinitas this past Saturday for the annual Switchfoot BroAm. Hampered by Covid for the past few years, this year came roaring back with several stacked surf teams competing for the coveted BroAm surf contest trophy.
We brought our A-game this year with a loaded team of local shredders -- Shane Borland, Liam Gloyd and Jonathan Cremonesi. They wasted no time in posting big scores, advancing all day and taking it home in the finals. Encinitas was envious!
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Product: Figueroa Model traction pad & Woodlake Model surf leash.
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